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Fashion through the decades

As fashion trends from the past have come back in recent years, Jada Loganimoce, a sophomore from Washington majoring in business management, showcases how pairing modern and vintage trends makes them more appealing to current consumers.

‘20s

portrait shot of female fashion model posing for the camera in a light blue jumpsuit and old-fashioned glasses with red lenses
Jada Loganimoce models round vintage glasses from the 1920s.
Photo by Emarie Majors

According to the SelectSpec’s Fashion & Lifestyle website, round vintage glasses were a must-have fashion accessory in the roaring ‘20s, regardless of sex. Post-war spending inspired a new kind of retail therapy for women, where “women would be unshackled from their tight corsets,” says the site.

‘50s

portrait shot of female model wearing sweat pants and sweatshirt holding a denim jacket over her shoulder
Loganimoce models grey sweatpants originally made popular in the 1950s.
Photo by Emarie Majors

Nordstrom’s Trunk Club online style advice says grey sweatpants, originally created for athletes in the 1920s by French designer Emile Camuset, became a sportswear statement in the 1950s due to the incredible prestige athletes enjoyed. The love for sweats was re-ignited in the mid-1970s by Sylvester Stallone’s iconic portrayal of Rocky and became acceptable in the ‘70s as a fashion statement, according to the Nordstrom site

‘60s

portrait shot of female model wearing zebra print pants and a black shirt and black sunglasses
Loganimoce models the bold printed pants that became popular in the 60s as a symbol of rebellion.
Photo by Emarie Majors

The Marie Claire website states, “A symbol of rebellion, the ‘60s gave way to flared styles and bold printed pants that were hard to miss.” CR Fashion Book online says vintage dancer pearl necklaces, symbols of luxury because of people like Coco Chanel and Audrey Hepburn, were a popular accessory many women wore on a day-to-day basis.

‘70s

portrait shot of female model wearing a white button-up and green corduroy pants and holding a mini brown leather purse
Loganimoce models green corduroy pants and a mini leather bag of the 1970s.
Photo by Emarie Majors

The Independent UK website says corduroy was the fabric of the ‘70s. Brooks Brothers explains it was discovered by college students and beatniks in the ‘60s, and by the late 1970s, the popularity of corduroy pants grew among preps and surfers. According to the Bellatory website, the mini bag also grew in popularity when Bonnie Cashin designed mini leather bags for Coach.

‘80s

portrait shot of female model wearing a yellow long-sleeved shirt and biker shorts
Loganimoce models biker shorts and an oversized crew-neck sweater, reflecting style of the 1980s.
Photo by Emarie Majors

According to the Grazia UK website, Princess Diana’s white chunky sneakers and spandex biker shorts paired with an oversized crew-neck sweater impacted the ‘80s so much she set the fashion trend for the decade.

‘90s

closeup shot of the back of a female model's hair being put up in a bun with giant grey and pink scrunchies
Loganimoce models scrunchies from the 1990s.
Photo by Emarie Majors

The Blanket Fort Blog on The Scrunchie Club website explains next to mom jeans, scrunchies became extremely popular in the ‘90s. The website Pure Wow says nightclub singer and pianist Rommy Revson created and patented the scrunchie in the late ‘80s after she experienced continuous hair damage due to the metal hair ties she had to wear during her performances.